- Papillon Life
"Working with Babble Wire made a could-be arduous process both fun and streamlined. Flo's attention to detail and strong project management guidance kept me on track; taking us seamlessly from initial vision to completion. The most exciting aspect being the completion itself. Flo has a natural gift for designing a website presence that really speaks to the precise message(s) you're trying to convey! Her creativity is impressive, and is matched by her equally impressive understanding of web architecture." - Julie Larkin, Owner, Papillon Life
- Warrior Academy
PROJECT: WordPress Website
http://www.warrioracademy.com Warrior Academy is the vision of Scott Anderson. In his own word, "Warrior Academy is for anyone who realizes that their greatest weapon isn’t their fists or anything that they can hold in them. A true warrior’s weapon is the heart–and we should all be willing to break it for the things we believe in." The website reflects Scott's personality and unconventional way of teaching about yoga: urban, fun and a bit on the "punk" side. Drawing from the blogging capabilities of WordPress, we've created a custom interface design, which allows for event management, promotional advertisement and sharing of thougths, ideas and point of views on life through the blog section."Having worked with Flo Lambert on two websites and multiple print design projects, I feel incredibly fortunate to have had such a talented individual as a business ally. Her unique vision, design aesthetic and expertise in her field is a windfall for anyone looking to bring fresh ideas to life. Since my businesses rely on creativity and eye catching work, Babble Wire will always be on my speed dial." - Scott Anderson, Owner, Warrior Academy - Vital Yoga
PROJECT: eMarketing
Vital Yoga is a locally owned yoga studio in Denver, Colorado. Vital Yoga approached Babble Wire with a need for a new design for their email newsletter that would support their new printed marketing campaign in which the owners are at the center of the community they aim to create through their 3 studios. Earth colors create a sense of balance and community while the more vibrant contrasting colors aim to communicate vitality and energy.
"Flo Lambert is a creative visionary with the practical skills to back up her ideas. Her work to create functional and attractive announcements and integrated newsletter content has been outstanding. She often sees what is needed, before we do. Flo organizes and directs projects in a comprehensive way so that all pertinent details are covered. She is timely in meeting her deadlines, and has excellent follow through in motivating us as a client to provide her with the content. As we move towards the re-design of our website, we know that Flo has the expertise and foresight to create the exceptional website we envision for the studios. Through our experience with Flo, we would highly recommend her as a web-based solutions designer. Thank you, Flo!" - Allyson Baker, Business and Communications Director, Vital Yoga - Yoga with Flo
PROJECT: Promotional Website
http://www.yogawithflo.com Yoga is an integral part of Flo’s life and Yoga with Flo is a reflection of her as a teacher and student of yoga. It is first and foremost a self-promotional tool to create recognition and promote classes and special events. The site and its content also strive to create a sense of curiosity within its audience into the great world of yoga. It goes beyond the physical practice, crossing the boundaries of the yoga mat and applying what is learned through the practice of asanas into the world and life outside of a yoga studio. The interface, with its organic shapes and forms, and the earthly color scheme contribute to creating a sense of serenity, while staying dynamic and visually interesting. The navigation is simple and to the point, allowing the user to find relevant content easily."Designing a promotional website for myself was a challenging exercise and allowed me to get a new perspective on my own process. My insights have helped me foster a stronger ability to understand my client’s needs. It truly humbles me to be trusted in creating a visual reflection of someone’s dreams and I’m ever more committed to excellence and going beyond my client’s expectations.” – Flo Lambert, Owner, Babble Wire - Moga Yoga
PROJECT: eCommerce Website & eMarketing
http://www.mogayoga.com Moga Yoga is a fun and spirited yoga clothing company and the creative expression of Denver yoga instructor Scott Anderson. Scott originally approached Babble Wire with the goal to create an email marketing strategy that would enhance awareness of his brand, communicate a relevant message to his audience and be a tool to increase online sales. The solution was successful and upon further evaluation of his site, Scott saw the need to reevaluate the content and its organization. With these goals in mind, we redefined the content requirements, revised the information architecture and redesigned the main level navigation to allow his customers to access information more easily and create a more satisfying online experience."What I loved about working with Flo is her depth of knowledge and creativity. She has a keen understanding of web architecture and what makes for a better experience to the user. As my web needs change and grow, Flo will be the first person I call." - Scott Anderson, Owner, Moga Yoga - Core Coaching & Consulting
PROJECT: Promotional Website
http://www.corecoachingandconsulting.biz As the principal of Core Coaching and Consulting, Sandy Kinglsey partners with dynamic, motivated individuals and organizations who truly want to step into the flow of their life. Whether focused on financial well being, career transition, positive relationships, physical health and success, or anything else, Sandy coaches for doing and for being, working with her clients to arrive at a new level of mindfulness, mastery, and success. Sandy approached Babble Wire with the need for a new website and eMarketing strategy that reflected her new identity. The colors are energizing, the forms organic and reflect Sandy's energy. She also needed a means by which to update her website content easily and efficiently as well as maintain a monthly eMarketing campaign. We met her business goals by developing the website with a simple content management system that empowers her to make her own website edits and updates.Working with Babble Wire was a complete pleasure. Flo has a creative edge that makes everything look beautiful and simple, and she is also very professional and methodical. Our work together was so efficient that I think we finished ahead of schedule! Her process for teaching me how to update website content on my own and to use an emarketing tool was well thought out, and as a result, easy to understand and replicate on my own. I really appreciate how she stuck to timelines, keeping me focused on the project as well. Even though my site is now up and running, Flo has still been available and attentive to answering my questions. I highly recommend her! - Money for Teenagers
PROJECT: Promotional Website
http://www.moneyforteenagers.com Diana Crabtree is a Certified Public Accountant (CPA) and author of Money for Teenagers. The book provides an introductory financial education and presents money as a resource to be used purposefully. Diana needed a site to promote her book and create an online channel for book sales. The information architecture of the site is simple and the design is clean, allowing potential buyers to efficiently access information and easily purchase the book online. The integration of Paypal Website Payment Standard allowed us to stay within the constraint of a small budget while fulfilling Diana’s business goals."I have learned a lot through the process of launching my first website and Flo’s approach contributed to making this experience enriching and fun. In addition to website development, she regularly volunteered innovative marketing and networking ideas to help grow my business. Flo's creativity and expertise have been a true asset to the development of my business." - Diana Crabtree, CPA & Author - Springbok Services
PROJECT: Internal Software Application
Springbok Services is a leading provider of customized prepaid card programs and a pioneer in the development of full-service, multi-touch prepaid solutions. Babble Wire was contracted to help strategize and redesign their card design, ordering and account management tool. The final product, The Springboard™, offers an intuitive interface and superior visibility into and control over prepaid programs. It is slated for release in the first quarter of 2009. The strategy and delivery were so successful, Springbok decided to extend this new experience to their overall Enterprise Resource Planning (ERP). Working closely with their internal development team, Babble Wire was tasked to design the user interface and define style guidelines for the redesign of their ERP, a set of complex applications used to manage inventory and integrate business processes across multiple divisions and organizational boundaries."I've had the pleasure of working with Flo on a major company-wide initiative, affecting both internal and external users. From the onset, Flo was engaged in understanding our business, how we operate today and how we want to operate tomorrow. Flo was able to immediately contribute to the creative process, leveraging her previous experiences to help us come up with an amazing solution. All along the way, Flo has been a strong advocate for the user experience and improving our processes. If given the chance to work with Flo again on any project, I would immediately capitalize on the opportunity, as I know she will make an immediate impact and provide an amazing contribution." - Nathan Lemon, Client Solutions Director - Southern Thread
PROJECT: eCommerce Website & eMarketing
Southern Thread embraces the ideals and spirit of the Texas/Red Dirt music scene. Fiercely independent and loyal to the core, Southern Thread is a Western inspired brand with a rock ‘n’ roll edge. Southern Thread needed a strong online experience, consistent with the brand direction. Their most important business goals were to reach and retain a wider audience, build brand awareness and increase online sales. In collaboration with their marketing team, requirements were gathered and the strategy was defined. We concluded that their audience would respond best to a simple architecture and an edgy design with the online store at the forefront of the consumer’s experience. To increase brand loyalty and emphasize the superior quality of their product, an interactive Denim Guide was launched, which allows the user to find the perfect pair of jeans. In addition, we built an online marketing campaign to support the online store and continue building brand awareness.“Organized. Proficient. Efficient. Talented. Strategic. Flo offers a great blend of creative and account management skills. She gets the job done well, on time, and on strategy.” – Brady Maughan, Marketing Manager
